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Small Business Success Blog

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Blog

Why a Strong Small Business Still Needs Print Marketing

May 26, 2017, Bridget Weston Pollack

Even in this digital age, it’s essential for small businesses to maintain some aspects of print marketing. Don’t think of it as stale and old-fashioned. Think of it as a blending of old-school and new-school techniques.

Blog

How to Make Sales Prospecting into a Daily Ritual

May 25, 2017, Gregg Schwartz

Blog

5 Ways Your Online Presence Can Boost Your In-Store Sales

May 24, 2017

As many as two-thirds of in-store visits are inspired by something the shopper originally saw online.

Blog

How Well Do You Work at Home?

May 23, 2017, Rieva Lesonsky

A whopping 89 percent of small business owners in a recent survey by Endurance International Group say they work from home at least part of the time, and 67 percent report they love it.

Blog

16 Steps to Starting a Business While Working Full Time — STEP 11: Manage Your Money

May 22, 2017, Tracy Spahr

In step 10 of the “16 Steps to Starting a Business While Working Full Time" ebook, learn how to manage your money.

Blog

Distribution: Demystifying This Element of the 4 P’s

May 19, 2017, Bridget Weston Pollack

When it comes to marketing your business, you’ve probably heard about the four P’s: Product, Price, Place and Promotion. Learn more about determining the "place" for your product.

Blog

9 Questions Smart Entrepreneurs Answer Before Starting a Business

May 18, 2017, Derek Miller

Starting a business can be one of the most exciting and nerve-wracking occasions of your life. While no exact formula for success exists, you can take a few steps to improve the odds of your business survival.

Blog

Use a Loyalty Program to Grow Sales at Your Retail Store or Restaurant

May 17, 2017

The long-term success of your retail store or restaurant depends on repeat customers. One of the best ways to encourage customer loyalty is with a loyalty program.

Blog

An Alternative to Hotels for Business Travel

May 16, 2017, Rieva Lesonsky

Should you choose a hotel or Airbnb for your next business trip? Here are some questions to help you decide.

Blog

Purpose-Built Networking

May 15, 2017, Jeanne Rossomme

Networking is often a time consuming and frustrating process. Read about a simple tool for analyzing your current networks and purposely determining where and with whom you should spend your time.

Blog